Siam Piwat Reinforces its Position as the No.1 Global Destination Developer by Expanding its Global Ecosystem to Draw High-quality Visitors and Drive Thailand’s Economy

Siam Piwat Reinforces its Position as the No.1 Global Destination Developer by Expanding its Global Ecosystem to Draw High-quality Visitors and Drive Thailand’s Economy

BANGKOK - Media OutReach Newswire - 19 March 2024 - Siam Piwat – a leading real estate and retail developer and the owner and operator of world-renowned destinations – is bolstering its leadership in developing world-class destinations by further expanding its entire global ecosystem, with emphasis on quality tourists. The company is currently in negotiations with 16 leading airline partners to deliver the ultimate experience.

Mrs.Mayuree Chaipromprasith, President – Corporate Affairs and Communications, Siam Piwat Co., Ltd., said, "Siam Piwat is Thailand's No.1 developer of world-class destinations. Today, we're joining forces with partners at home and abroad to further solidify our leadership position and put Thailand on the map as the ultimate global destination. We're seeking strategic partners to deliver extraordinary experiences from pre-trip, during-trip, to post-trip, placing emphasis on high-spending travelers to propel the tourism industry, which is a major contributor to Thailand's economy."

The No.1 global destination strategy is part of the ONESIAM Experience, which showcases the collective strengths of top global destinations: Siam Paragon, Siam Center, Siam Discovery, ICONSIAM, ICS, Siam Premium Outlets Bangkok, and ONESIAM SuperApp. The key strategies are:

1. Expand Reach

1.1 Collaborate with partners catering to free individual travelers (FITs)

1.2 Collaborate with partners serving high-net-worthindividuals (HNWIs):

1.3 Collaborate with MICE operators: 

1.4 Collaborate with travel agents

2. Elevate Experience

2.1 In-mall privileges:

2.2 Out-of-mall privileges:

In addition, Siam Piwat has developed the Tourist Webapp, enabling visitors to register for Tourist Card with greater convenience and allowing them to enjoy the full range of benefits. Frequent visitors can also become ONESIAM Members and take full advantage of the privileges. Every purchase at participating stores including international luxury fashion brands within shopping centers will earn redeemable ONESIAM Coins.

3. Excite Market
Siam Piwat will join forces with various partners to organize iconic events that will serve as major highlights for the country and the world, such as Chinese New Year, Songkran Water Festival, Fashion Weeks, and New Year's countdowns. It is also working with global partners to curate exclusive events and activities across its shopping centers, including Pride Month. Eco-conscious visitors can also take part in a wide range of workshops and activities at ECOTOPIA, an innovative eco-specialty store for eco-conscious visitors.

Siam Piwat is fully equipped and ready to drive the economy and tourism industry, establish Thailand as a top must-visit destination, and create unforgettable impressions and memories for Thai people and visitors from around the world.

The issuer is solely responsible for the content of this announcement.

#Siam Piwat

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